- ClientStone & Chalk, NSW Government
- DateApr 1, 2025
- SkillsPhotography
S&C NSW Innovation Blueprint
We were proud to photograph the launch of the NSW Innovation Blueprint, a key initiative by the NSW Government to shape the future of innovation, research, and technology across the state. Delivered in partnership with Stone & Chalk, the event brought together leading voices from government, academia, startups, and enterprise. Our photography team captured the energy and optimism of the day, producing a curated set of images for use across official communications, press, and stakeholder outreach.
01.
Pre-production
Working with Stone & Chalk and the NSW Government communications team, we developed a tailored event photography plan to ensure full coverage of key moments, VIP attendees, media opportunities, and the unveiling of the Innovation Blueprint itself. The focus was on creating a clean, editorial set that reflected the event’s forward-thinking vision and policy significance.
- Pre-event coordination with partner teams
- Shotlist planning for keynote speakers, stakeholder groups
- Alignment to government visual standards
02.
Solution
The event featured senior policymakers, tech founders, researchers, and innovation leaders, coming together to discuss the priorities outlined in the Blueprint. Our coverage included:
📸 Formal podium speeches & policy launches
🗣️ Panel discussions and stakeholder engagement moments
📍 Venue and branding elements showcasing the Innovation Blueprint design
🤝 Candid networking interactions between sectors and partners
We balanced wide-format coverage for official documentation with tight editorial portraits for digital platforms and press distribution.
03.
The Result
We delivered a fully edited image library within 72 hours, including a curated batch of highlight images for immediate use by Stone & Chalk and the NSW Government across LinkedIn, news articles, and post-event EDMs. All images were formatted for both high-res archival use and agile digital publishing.
From policy to people, our photography helped frame the launch of a bold, state-wide innovation vision.
- Full high-resolution photo set for NSW Government & partners
- Social-optimised highlight images for LinkedIn & press
- Brand-compliant visual assets for future policy promotion