A Guide to What Makes a Successful Fashion Campaign Fashion campaigns serve as a bridge between a brand, a purchase and its target audience. These fashion campaigns and content are not just about showcasing the latest seasonal fashion collections; they’re about telling a story, creating an emotional connection, a bond, and ultimately driving action —…
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Unlocking the Power of Video Live Streaming Video live streaming has emerged as a pivotal communication tool, especially in the wake of the COVID-19 pandemic. Unlike traditional TV, live streaming platforms such as YouTube and Facebook offer a dynamic and interactive experience, allowing real-time engagement through comments, questions, tips and more. Almost 30% of internet…
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Experiential Brand Activation Content Brand activations are a dynamic form of marketing, where businesses create engaging, interactive experiences to promote their brand, products, or services. These activations are often tied to launches, public relations, or awareness campaigns, and are designed to leave a lasting impression on the target audience. Take a look at these statistics:…
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Event Video Production and Photography Best Practise When you’re looking to reach, engage and build relationships with people and stakeholders, events are a large investment that play a major role. For businesses, hosting events can increase the likelihood of consumers making a purchase by up to 91%, accelerating growth. 74% of customers say they have…
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Getting The Most Out of Your Government Content Production Budget Content is a powerful tool in any government agency or public sector’s arsenal, offering a great dynamic way to educate, engage & attract a broad range of different audiences. By leveraging well-crafted content, these entities can effectively communicate their missions, policies, and the benefits of…
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Unlock the Power of 2D Animation One common question we get from clients is ‘how to use 2D animation’ or how do we ‘unlock the power of 2D animation’. Below we talk through how to get started with animation, some tips to build quality 2D animation and some examples of different types of 2D animation…
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It was great to be interviewed recently by the team from Balance the Grind about what a day in the life looks like, framed around the changes that Covid19 has brought on. 1) To kick things off, could you tell us a little about your career background and current role? I have worked in TV…
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PRESENTER BASICS TRAINING Learn how to become a better presenter today. The purpose of the training is to share some practical tips to help lift your webinar delivery, so your experience on set is relaxed and to allow you to present with confidence. Remember, the more you do it, the better you will get and…
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This is a break down of some best practise recommednations for working from home designed to help with video calls, webinars or even DIY live streaming from home. 1. CHECK YOUR INTERNET SPEEDS Before you start, test your internet speed (test your internet connection speed here), a good connection is crucial. Minimum of 5 Mbps…
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In this current era we will all mostly be working from home & doing a lot of video calls to teams or we are moving some of our planned panels & events into more professional live stream formats. We have been closely following trends in the market & follow some professional news & current affairs…
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