Aussie Bodies Campaign
  • ClientAussie Bodies
  • DateMay 9, 2018
  • SkillsCampaign

Aussie Bodies

It was great to work with the Havas SE agency team looking after Aussie Bodies recently (you can find these healthy snacks in your local super market isle!) – we continue to work with the regularly on a range of social media content.

A fun day break, dropping, smashing & filming some stylised food shots for their Facebook & social campaign (kind of like My Kitchen Rules meets Mythbusters) to create a range of social promotional content – from cover videos to short paid media pieces.

01. Check out the new Cookies & Cream Lo-Carb Whip’d Bars!

02. Introducing the coffee flavoured Lo-Carb Whip’d bars!

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01.

Pre-production

We partnered with the team at Havas SE to produce a dynamic, scroll-stopping content series for Aussie Bodies—Australia’s well-known health snack brand. The brief: create fun, stylised content to promote their Lo-Carb Whip’d Bars across Facebook and Instagram, including new flavour launches like Cookies & Cream and Coffee.

We worked closely with the agency to concept and prep a shoot that brought the energy of a food show—with the unexpected flair of Mythbusters—to the world of snackable social content.

02.

Solution

From exploding bars to satisfying slow-mo smashes, our shoot blended food photography with high-energy motion to create visually playful assets. We shot multiple formats and cutdowns—cover videos, looping promos, and short-form spots optimised for both organic reach and paid media distribution.

Post-production included stylised editing, clean branding overlays, and social-first formatting designed to drive clicks and flavour curiosity.

03.

The Result

The campaign helped reinforce Aussie Bodies’ presence as a fun, fresh, better-for-you brand—delivering bite-sized video content that performed strongly in paid and organic channels alike. We continue to work with them on new flavours and seasonal rollouts.

Healthy snacking never looked so fun. From supermarket aisle to scroll-stopping smash.